@font-face{font-family:Manrope;src:url(stories-brand/Manrope-Variable.ttf) format('truetype');font-weight:200 800;font-display:swap}
:root{--bg:#F6F3EE;--ink:#392541;--muted:#716376;--line:#39254125;--lavender:#D9C8F0;--citron:#D9ED71;--body:Manrope,Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:105px}body{margin:0;background:var(--bg);color:var(--ink);font:15px/1.6 var(--body)}[hidden]{display:none!important}a{color:inherit;text-decoration:none}button,input,select{font:inherit}button{cursor:pointer}h1,h2,h3,p{margin-top:0}button,a,input,select,summary{-webkit-tap-highlight-color:transparent}:focus-visible{outline:3px solid var(--ink);outline-offset:5px}.shell{width:min(1360px,calc(100% - 96px));margin-inline:auto}.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%);white-space:nowrap}.skip-link{position:fixed;top:10px;left:16px;transform:translateY(-160%);z-index:100;padding:12px 18px;color:var(--bg);background:var(--ink)}.skip-link:focus{transform:none}.topbar{position:sticky;top:0;z-index:50;background:#F6F3EEf2;backdrop-filter:blur(16px);border-bottom:1px solid var(--line)}.nav-wrap{height:88px;display:flex;align-items:center;justify-content:space-between;gap:40px}.brand{display:inline-flex;align-items:center;flex-shrink:0}.brand img{display:block;width:190px;height:auto}.desktop-nav{display:flex;gap:34px;align-items:center;margin-left:auto;font-size:13px}.desktop-nav a{padding:12px 0;color:var(--muted)}.desktop-nav a[aria-current]{color:var(--ink)}.desktop-nav a[aria-current]:after{content:'';display:block;height:2px;background:var(--ink);margin-top:3px}.desktop-nav a>span{font-size:10px;margin-left:3px;vertical-align:super}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:35px;background:var(--ink);color:var(--bg);border:1px solid var(--ink);border-radius:50px;padding:15px 24px;font-size:13px;font-weight:550;min-height:50px;transition:background .2s,transform .2s}.button:hover{background:#51355b;transform:translateY(-2px)}.button>span{font-size:21px;font-weight:400;line-height:1}.nav-cta{min-height:44px;padding:9px 20px;gap:26px;font-size:12px}.menu-button{display:none;width:44px;height:44px;border:1px solid var(--line);border-radius:50%;background:transparent;padding:12px}.menu-button span{display:block;height:1px;background:var(--ink);margin-block:6px}.mobile-nav{display:flex;flex-direction:column;padding-block:12px 22px}.mobile-nav a{padding:12px 0;border-top:1px solid var(--line);font-size:14px}.hero-section{background:var(--lavender);overflow:hidden}.stories-hero{display:grid;grid-template-columns:1.2fr 1fr;align-items:center;gap:80px;min-height:675px;padding-block:65px 55px}.eyebrow{display:flex;align-items:center;gap:10px;font-size:10px;font-weight:550;letter-spacing:.13em}.status-dot{width:6px;height:6px;border-radius:50%;background:var(--ink)}h1{font-size:clamp(52px,5.3vw,82px);line-height:1.09;font-weight:430;letter-spacing:-.065em;margin:27px 0 28px}h1 em{font-style:normal;display:inline-block;background:var(--citron);padding:0 .17em .08em;margin-left:-.17em;border-radius:3px;white-space:nowrap}.hero-lead{max-width:470px;font-size:17px;line-height:1.7;color:#5D4966;margin-bottom:26px}.hero-button{font-size:13px;gap:35px}.hero-source{font-size:11px;color:#67536F;margin:17px 0 0}.hero-visual{height:530px;position:relative;display:flex;align-items:flex-end;isolation:isolate}.pixel-ribbon{position:absolute;width:210px;height:505px;object-fit:contain;right:70px;top:-35px;transform:rotate(24deg);opacity:.84;z-index:-1}.visual-caption{position:absolute;left:6px;top:45px;font-size:13px;line-height:1.65}.visual-caption>span{color:#76627F}.hero-index{width:100%;padding:27px 30px 20px;background:var(--ink);color:var(--lavender);border-radius:16px;box-shadow:0 15px 35px #3925410c}.index-total{display:flex;align-items:center;gap:26px;padding-bottom:20px;border-bottom:1px solid #D9C8F035}.index-total strong{font-size:96px;font-weight:350;line-height:1;letter-spacing:-.07em}.index-total>span{font-size:13px;line-height:1.9}.index-total b{font-weight:400;color:#D9C8F0a0}.index-bottom{display:flex;justify-content:space-between;gap:20px;font-size:10px;margin-top:18px}.index-bottom>span{color:var(--citron);font-size:19px;line-height:1}.explainer-section{padding-block:72px 68px}.section-top,.catalog-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:40px;margin-bottom:30px}h2{font-size:clamp(32px,3.2vw,48px);font-weight:430;line-height:1.18;letter-spacing:-.055em;margin:15px 0 0}.section-top>p,.catalog-heading>p{color:var(--muted);font-size:13px;line-height:1.75;margin-bottom:3px}.catalog{padding-block:55px 72px;border-top:1px solid var(--line)}.catalog-heading{margin-bottom:35px}.catalog-tools{padding:0 0 22px;border-bottom:1px solid var(--line)}.tools-top{display:flex;justify-content:space-between;align-items:center;gap:35px;margin-bottom:22px}.catalog-label{font-size:14px;font-weight:500}.catalog-label span{display:inline-flex;justify-content:center;align-items:center;font-size:10px;background:var(--lavender);padding:3px 8px;border-radius:30px;margin-left:7px}.search{display:flex;align-items:center;gap:12px;border:1px solid #39254140;border-radius:50px;padding:0 18px;width:340px;min-height:48px;transition:border-color .2s}.search:focus-within{border-color:var(--ink)}.search>svg{flex-shrink:0}.search input{background:transparent;width:100%;border:0;color:var(--ink);font-size:12px;padding:13px 0;outline:0}.search input::placeholder{color:var(--muted)}.filters{display:flex;flex-wrap:wrap;gap:8px}.filter{display:flex;align-items:center;gap:10px;background:transparent;border:1px solid var(--line);border-radius:30px;padding:10px 14px;color:var(--muted);font-size:11px;line-height:1.5;min-height:40px;transition:background .2s,color .2s}.filter span{font-size:9px;opacity:.7}.filter.active{background:var(--ink);color:var(--bg);border-color:var(--ink)}.filter:hover:not(.active){background:#E9E2ED;color:var(--ink)}.niche-select-label{display:none}.results-bar{display:flex;justify-content:space-between;gap:20px;align-items:center;font-size:11px;color:var(--muted);padding-block:20px}.results-count{margin:0}.story-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:26px 22px;align-items:start}.story-card{border:1px solid var(--line);border-radius:14px;overflow:hidden;background:#FBF9F6;scroll-margin-top:108px;transition:border-color .2s,box-shadow .2s}.story-card:hover{border-color:#39254160;box-shadow:0 10px 26px #39254108}.story-card:target{border-color:var(--ink);box-shadow:0 0 0 2px var(--lavender)}.card-cover{display:block;padding:12px 12px 0}.cover-preview{aspect-ratio:16/9;overflow:hidden;position:relative;background:#EAE4EE;border-radius:7px;isolation:isolate}.cover-preview:after{position:absolute;inset:0;content:'';border:1px solid #39254110;border-radius:7px;pointer-events:none}.cover-preview img{display:block;width:100%;height:100%;object-fit:cover;object-position:top;position:relative;z-index:1}.cover-fallback{position:absolute;inset:0;display:flex;flex-direction:column;justify-content:center;align-items:center;padding:16px;gap:7px;text-align:center;background:var(--lavender);overflow-wrap:anywhere}.cover-fallback>span{font-size:18px;font-weight:500;letter-spacing:-.035em}.cover-fallback small{font-size:9px;color:var(--muted)}.card-body{padding:19px 22px 0}.company-heading h3{font-size:19px;font-weight:500;letter-spacing:-.045em;line-height:1.3;margin:0 0 7px}.card-website{display:flex;align-items:center;justify-content:space-between;gap:12px}.card-website>span:first-child{min-width:0;overflow-wrap:anywhere}.website-arrow{font-size:17px;font-weight:400}.card-meta{font-size:10px;color:var(--muted);line-height:1.5;margin:0;min-height:30px}.card-metrics{display:grid;grid-template-columns:.8fr 1.2fr;gap:12px;padding:15px 0 17px;align-items:center}.card-conversion{display:flex;flex-direction:column;gap:3px}.card-conversion strong{font-size:38px;line-height:1;font-weight:430;letter-spacing:-.06em}.card-conversion strong>span{font-size:23px;margin-left:2px}.metric-label{font-size:9px;color:var(--muted);line-height:1.35}.card-flow{border-left:1px solid var(--line);padding-left:15px}.card-flow p{font-size:12px;line-height:1.5;margin:0 0 4px;display:flex;gap:7px;align-items:baseline;flex-wrap:wrap}.card-flow p>span:first-child{white-space:nowrap}.card-flow b{font-size:15px;font-weight:600;letter-spacing:-.04em}.flow-arrow{color:#9D8CA5}.case-detail{border-top:1px solid var(--line);margin:0 -22px;padding:0 22px}.case-detail summary{display:flex;align-items:center;justify-content:space-between;gap:20px;min-height:46px;padding-block:12px;list-style:none;font-size:10px;color:var(--muted);cursor:pointer}.case-detail summary::-webkit-details-marker{display:none}.detail-toggle{font-size:19px;line-height:1;font-weight:300;color:var(--ink)}.case-detail[open] .detail-toggle{transform:rotate(45deg)}.case-detail>div{padding:3px 0 19px}.case-detail h4{font-size:12px;font-weight:600;line-height:1.5;margin:8px 0}.case-detail p{font-size:11px;line-height:1.75;color:var(--muted);overflow-wrap:anywhere}.case-permalink{display:inline-flex;gap:20px;padding:6px 0;font-size:10px;text-decoration:underline;text-underline-offset:4px}.catalog-more{display:flex;align-items:center;justify-content:center;gap:24px;padding-block:35px 15px}.catalog-more .button{background:transparent;color:var(--ink);border-color:#39254160;min-width:235px}.catalog-more .button:hover{background:var(--lavender)}#more-count{font-size:11px;color:var(--muted)}.empty-state{border:1px dashed #39254150;border-radius:14px;padding:50px 25px;text-align:center}.empty-state>span{font-size:45px;line-height:1}.empty-state h3{font-size:25px;font-weight:500;letter-spacing:-.04em;margin:12px 0}.empty-state p{color:var(--muted);font-size:13px}.data-note{display:grid;grid-template-columns:30px 1fr auto;gap:20px;border-top:1px solid var(--line);padding:30px 0 0;margin-top:42px;align-items:start}.note-icon{width:25px;height:25px;border:1px solid #39254155;border-radius:50%;display:grid;place-items:center;font-size:13px;line-height:1}.data-note h3{font-size:13px;font-weight:600;margin:1px 0 8px}.data-note div>p{max-width:820px;font-size:11px;line-height:1.8;color:var(--muted);margin:0}.data-note a{text-decoration:underline;text-underline-offset:3px}.updated{font-size:10px;line-height:1.7;color:var(--muted);margin:0;padding-left:20px}.updated time{font-size:12px;color:var(--ink)}.stories-cta{background:var(--ink);color:var(--lavender);padding-block:74px 80px}.cta-inner{display:grid;grid-template-columns:1.1fr 1fr;gap:120px;align-items:end}.stories-cta h2{font-size:clamp(42px,4.5vw,66px);line-height:1.13;font-weight:400;letter-spacing:-.06em;margin-top:25px}.stories-cta em{font-style:normal;color:var(--citron)}.cta-copy>p{max-width:390px;font-size:16px;color:#D9C8F0c4;line-height:1.75;margin-bottom:28px}.cta-button{background:var(--citron);border-color:var(--citron);color:var(--ink);gap:65px}.cta-button:hover{background:#EBFAA4}.stories-cta :focus-visible{outline-color:var(--citron)}.cta-descriptor{display:block;font-size:10px;margin-top:30px;color:#D9C8F08c}footer{padding-block:48px 24px}.footer-main{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:45px;padding-bottom:35px}.footer-main .brand img{width:170px}.footer-main p{font-size:11px;line-height:1.8;color:var(--muted);margin:18px 0 0}.footer-links,.footer-contact{display:flex;flex-direction:column;gap:12px;padding-top:7px;font-size:12px}.footer-contact{align-items:flex-end}.footer-bottom{display:flex;align-items:center;justify-content:space-between;gap:25px;border-top:1px solid var(--line);padding-top:23px;font-size:9px;color:var(--muted)}.footer-bottom>div{display:flex;gap:25px}
@media(min-width:1600px){.stories-hero{gap:130px}.hero-visual{max-width:500px}}
@media(max-width:1100px){.shell{width:calc(100% - 56px)}.nav-wrap{gap:25px}.brand img{width:165px}.desktop-nav{gap:22px}.stories-hero{gap:45px;min-height:615px;padding-block:50px}.hero-visual{height:470px}.pixel-ribbon{width:190px;height:456px;right:40px;top:-22px}h1{font-size:61px}.hero-index{padding:23px}.index-total{gap:20px}.index-total strong{font-size:80px}.index-total>span{font-size:11px}.index-bottom{font-size:9px}.story-grid{gap:18px}.card-body{padding:16px 16px 0}.case-detail{margin-inline:-16px;padding-inline:16px}.company-heading h3{font-size:17px}.card-metrics{gap:8px}.card-conversion strong{font-size:33px}.card-flow{padding-left:10px}.card-flow p{font-size:10px;gap:5px}.card-flow b{font-size:13px}.cta-inner{gap:65px}}
@media(max-width:800px){.desktop-nav{gap:16px;font-size:12px}.nav-cta{gap:15px;padding-inline:16px;font-size:11px}.brand img{width:145px}.stories-hero{gap:30px;grid-template-columns:1.1fr 1fr;min-height:560px}h1{font-size:51px}.hero-lead{font-size:14px}.hero-button{font-size:11px;gap:18px;padding-inline:18px}.hero-visual{height:415px}.visual-caption{font-size:11px;top:25px}.pixel-ribbon{width:155px;height:380px;right:30px}.index-total strong{font-size:62px}.index-total{gap:16px}.index-total>span{font-size:9px}.hero-index{padding:20px 17px}.index-bottom{font-size:8px}.section-top>p,.catalog-heading>p{font-size:12px}.story-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}.company-heading h3{font-size:18px}.card-metrics{grid-template-columns:.8fr 1.2fr}.card-conversion strong{font-size:35px}.card-flow p{font-size:11px}.card-flow b{font-size:14px}.data-note{grid-template-columns:25px 1fr}.updated{grid-column:2;padding:0}.cta-inner{gap:40px}.cta-copy>p{font-size:14px}.cta-button{gap:30px}.footer-main{gap:25px}}
@media(max-width:620px){html{scroll-padding-top:90px}.shell{width:calc(100% - 40px)}.nav-wrap{height:75px;gap:15px}.brand img{width:154px}.desktop-nav,.nav-cta{display:none}.menu-button{display:block}.stories-hero{display:block;padding:38px 0 28px;min-height:0}.hero-copy .eyebrow{font-size:9px}h1{font-size:clamp(44px,11.7vw,65px);letter-spacing:-.065em;margin:23px 0 23px}.hero-lead{font-size:15px;max-width:390px;line-height:1.75;margin-bottom:23px}.hero-button{min-height:48px;font-size:12px;gap:35px;padding-inline:21px}.hero-source{font-size:10px;margin-top:15px}.hero-visual{height:220px;margin-top:16px;padding-top:55px;align-items:flex-end}.pixel-ribbon{width:125px;height:300px;right:22px;top:-22px;transform:rotate(64deg);opacity:.7}.visual-caption{display:none}.hero-index{width:100%;padding:19px 22px 17px;border-radius:12px;position:relative}.index-total{padding-bottom:14px;gap:22px}.index-total strong{font-size:68px}.index-total>span{font-size:11px}.index-bottom{margin-top:13px;font-size:8px}.index-bottom>span{font-size:16px}.explainer-section{padding-block:40px}.section-top,.catalog-heading{display:block;margin-bottom:24px}h2{font-size:32px;letter-spacing:-.05em;margin-top:12px}.section-top>p,.catalog-heading>p{margin-top:17px;font-size:12px}.catalog{padding-block:38px 45px}.catalog-heading{margin-bottom:24px}.tools-top{display:block;margin-bottom:14px}.catalog-label{font-size:12px;margin-bottom:15px}.search{width:100%;min-height:48px;padding-inline:16px}.search input{font-size:13px}.niche-select-label{display:block;position:relative}.niche-select-label:after{content:'⌄';position:absolute;right:17px;top:11px;pointer-events:none;font-size:17px}.niche-select-label select{width:100%;min-height:48px;color:var(--ink);background:transparent;border:1px solid #39254140;border-radius:24px;padding:12px 38px 12px 18px;font-size:12px;appearance:none}.filters{display:none}.catalog-tools{padding-bottom:17px}.results-bar{font-size:10px;padding-block:17px}.results-bar>span{font-size:9px}.story-grid{gap:13px 10px}.story-card{border-radius:10px}.card-cover{padding:7px 7px 0}.cover-preview{border-radius:5px}.cover-preview:after{border-radius:5px}.cover-fallback{padding:8px;gap:5px}.cover-fallback>span{font-size:12px}.cover-fallback small{font-size:7px}.card-body{padding:11px 10px 0}.company-heading h3{font-size:14px;letter-spacing:-.04em;margin-bottom:5px}.card-website{gap:4px}.website-arrow{font-size:12px}.card-meta{font-size:8px;line-height:1.55;min-height:27px}.card-metrics{display:flex;flex-direction:column;align-items:stretch;gap:8px;padding:10px 0 12px}.card-conversion{flex-direction:row;align-items:center;gap:7px}.card-conversion strong{font-size:29px;white-space:nowrap}.card-conversion strong>span{font-size:18px;margin-left:1px}.metric-label{font-size:7px}.card-flow{border:0;padding:0}.card-flow p{font-size:9px;gap:5px;margin:0 0 3px}.card-flow b{font-size:11px}.card-flow>.metric-label{font-size:7px}.case-detail{margin-inline:-10px;padding-inline:10px}.case-detail summary{font-size:8px;min-height:44px;gap:6px}.detail-toggle{font-size:16px}.case-detail h4{font-size:10px}.case-detail p{font-size:10px;line-height:1.7}.case-permalink{font-size:9px;gap:6px;min-height:44px}.catalog-more{flex-direction:column;gap:10px;padding-top:26px}.catalog-more .button{min-width:225px;font-size:12px}.data-note{gap:12px;margin-top:32px;padding-top:24px;grid-template-columns:22px 1fr}.note-icon{width:21px;height:21px;font-size:11px}.data-note h3{font-size:12px;margin-bottom:7px}.data-note div>p{font-size:10px;line-height:1.85}.updated{font-size:9px}.updated time{font-size:11px}.stories-cta{padding-block:43px 46px}.cta-inner{display:block}.stories-cta h2{font-size:43px;margin-top:20px}.cta-copy{margin-top:27px}.cta-copy>p{font-size:14px;max-width:380px;margin-bottom:23px}.cta-button{gap:60px;font-size:12px}.cta-descriptor{font-size:9px;margin-top:23px}footer{padding-block:32px 22px}.footer-main{grid-template-columns:1fr 1fr;gap:25px 20px;padding-bottom:25px}.footer-main>div:first-child{grid-column:1/-1}.footer-main .brand img{width:155px}.footer-main p{font-size:10px;margin-top:13px}.footer-links,.footer-contact{font-size:11px;gap:8px}.footer-contact{align-items:flex-start}.footer-bottom{font-size:8px;gap:17px;flex-wrap:wrap;padding-top:20px;align-items:flex-start}.footer-bottom>div{flex-direction:column;gap:7px;order:2;width:100%}.footer-bottom>a{margin-left:auto}.empty-state{padding:32px 18px}.empty-state h3{font-size:23px}.empty-state p{font-size:12px}.empty-state .button{font-size:11px;gap:18px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button,.story-card{transition:none}.button:hover{transform:none}}

/* Plain-language product and metric explanation. */
.explainer-intro{font-size:18px;line-height:1.8;max-width:930px;color:var(--muted);margin-bottom:35px}.explainer-intro strong{color:var(--ink);font-weight:600}.explain-steps{list-style:none;padding:0;margin:0 0 38px;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px}.explain-steps li{display:flex;align-items:flex-start;gap:16px;border-top:1px solid var(--line);padding-top:22px}.step-number{display:grid;place-items:center;flex-shrink:0;width:34px;height:34px;border-radius:50%;background:var(--citron);font-size:14px;font-weight:600}.explain-steps h3{font-size:17px;line-height:1.5;font-weight:600;letter-spacing:-.025em;margin:3px 0 9px}.explain-steps p{font-size:14px;line-height:1.75;color:var(--muted);margin:0}.metrics-guide{background:#E7DCF4;border-radius:20px;padding:32px 36px}.guide-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:25px;margin-bottom:27px}.guide-heading h3{font-size:29px;font-weight:450;letter-spacing:-.045em;line-height:1.3;margin:9px 0 0}.guide-heading>p{font-size:12px;line-height:1.7;color:var(--muted);margin:0}.metrics-definitions{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:32px;margin:0}.metrics-definitions>div+div{border-left:1px solid #39254126;padding-left:32px}.metrics-definitions dt{font-size:15px;font-weight:600}.metrics-definitions dd{margin:0}.guide-number{display:block;font-size:64px;line-height:1.2;letter-spacing:-.06em;font-weight:430;margin:7px 0 13px}.guide-number>span{font-size:.6em;margin-left:4px}.metrics-definitions p{font-size:14px;line-height:1.75;color:#5D4966;margin:0;max-width:300px}.guide-formula{display:flex;align-items:center;justify-content:space-between;gap:20px;border-top:1px solid #39254126;margin-top:28px;padding-top:20px;font-size:13px}.guide-formula>strong{font-size:16px;font-weight:600;white-space:nowrap}.outcome-note{display:flex;align-items:flex-start;gap:15px;margin-top:24px;max-width:950px}.outcome-note .note-icon{flex-shrink:0;margin-top:2px}.outcome-note h3{font-size:15px;font-weight:600;margin-bottom:5px}.outcome-note p{font-size:14px;line-height:1.75;color:var(--muted);margin:0}
@media(max-width:800px){.explainer-intro{font-size:16px}.explain-steps{gap:18px}.explain-steps li{gap:11px}.step-number{width:28px;height:28px;font-size:12px}.explain-steps h3{font-size:15px;margin-top:1px}.explain-steps p{font-size:13px}.metrics-guide{padding:27px}.metrics-definitions{gap:23px}.metrics-definitions>div+div{padding-left:23px}.guide-number{font-size:53px}.metrics-definitions p{font-size:13px}.guide-formula{font-size:11px}.guide-formula>strong{font-size:14px}}
@media(max-width:620px){.hero-copy .eyebrow{font-size:8px;letter-spacing:.1em}.explainer-intro{font-size:15px;margin-bottom:24px;line-height:1.8}.explain-steps{grid-template-columns:1fr;gap:18px;margin-bottom:28px}.explain-steps li{gap:14px;padding-top:17px}.step-number{width:30px;height:30px;font-size:13px}.explain-steps h3{font-size:16px;margin:2px 0 6px}.explain-steps p{font-size:14px;line-height:1.7}.metrics-guide{padding:24px 20px;border-radius:14px}.guide-heading{display:block;margin-bottom:22px}.guide-heading h3{font-size:25px}.guide-heading>p{margin-top:12px;font-size:11px}.metrics-definitions{grid-template-columns:1fr;gap:22px}.metrics-definitions>div{display:grid;grid-template-columns:85px 1fr;column-gap:18px;position:relative}.metrics-definitions>div+div{border-left:0;border-top:1px solid #39254126;padding-left:0;padding-top:20px}.metrics-definitions dt{grid-column:2;font-size:14px;line-height:1.4}.metrics-definitions dd{grid-column:2}.guide-number{position:absolute;left:0;top:-7px;font-size:43px;margin:0;letter-spacing:-.065em}.metrics-definitions>div+div .guide-number{top:13px}.guide-number>span{margin-left:1px}.metrics-definitions p{font-size:13px;line-height:1.7;margin-top:7px;max-width:none}.guide-formula{display:block;margin-top:23px;padding-top:18px;line-height:1.7;font-size:10px}.guide-formula>strong{display:block;font-size:16px;margin-top:6px}.outcome-note{gap:12px;margin-top:20px}.outcome-note h3{font-size:14px;line-height:1.6}.outcome-note p{font-size:13px;line-height:1.75}}

/* Benefit-led website consultant offer. */
.sales-layout{display:grid;grid-template-columns:1.25fr 1fr;align-items:start;gap:65px}.sales-copy h2{font-size:clamp(34px,3.5vw,51px);line-height:1.15;margin:19px 0 20px;letter-spacing:-.055em}.sales-lead{font-size:21px;line-height:1.5;letter-spacing:-.025em;margin-bottom:20px}.sales-intro{font-size:15px;line-height:1.8;color:var(--muted);max-width:570px;margin-bottom:29px}.sales-intro strong{font-weight:500;color:var(--ink)}.sales-benefits{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:21px}.sales-benefits>li{display:flex;align-items:flex-start;gap:14px}.sales-benefits>li>span{display:grid;place-items:center;flex-shrink:0;width:30px;height:30px;background:var(--citron);border-radius:50%;font-size:20px;line-height:1}.sales-benefits h3{font-size:16px;font-weight:600;line-height:1.5;letter-spacing:-.02em;margin:1px 0 6px}.sales-benefits p{font-size:14px;line-height:1.75;color:var(--muted);margin:0;max-width:490px}.sales-example{margin:0;background:var(--ink);color:var(--bg);padding:29px 30px 23px;border-radius:20px}.example-overline{display:flex;align-items:center;gap:9px;font-size:9px;letter-spacing:.1em;color:var(--lavender)}.example-overline .status-dot{background:var(--citron)}.sales-example>h3{font-size:30px;font-weight:430;letter-spacing:-.04em;line-height:1.25;margin:23px 0 25px}.sample-request{background:var(--bg);color:var(--ink);padding:23px;border-radius:13px}.request-top{display:flex;align-items:center;justify-content:space-between;gap:12px;font-size:10px}.request-top>span{font-weight:600}.request-top>b{padding:3px 8px;border-radius:20px;background:var(--lavender);font-weight:500;font-size:9px}.request-title{font-size:23px;line-height:1.3;letter-spacing:-.035em;margin:22px 0}.sample-request dl{margin:0}.sample-request dl>div{border-top:1px solid var(--line);padding:10px 0;display:grid;grid-template-columns:1fr 1.6fr;gap:14px}.sample-request dt{font-size:10px;color:var(--muted);padding-top:2px}.sample-request dd{margin:0;font-size:12px;line-height:1.5;font-weight:500}.request-summary{background:#E7DCF4;padding:14px 16px;border-radius:8px;margin-top:12px}.request-summary>span{font-size:9px;font-weight:600}.request-summary p{font-size:12px;line-height:1.7;margin:5px 0 0}.example-result{font-size:14px;line-height:1.7;margin:20px 0 12px;color:var(--citron)}.sales-example figcaption{font-size:9px;line-height:1.7;color:#D9C8F0b3}.sales-action{display:flex;align-items:center;justify-content:space-between;gap:30px;padding:28px 0;margin-top:33px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.sales-action h3{font-size:20px;font-weight:500;line-height:1.4;letter-spacing:-.03em;margin:0 0 7px}.sales-action p{font-size:13px;color:var(--muted);line-height:1.75;margin:0;max-width:570px}.sales-action .button{flex-shrink:0;font-size:12px;gap:28px}.metrics-help{margin-top:21px}.metrics-help>summary{list-style:none;display:flex;align-items:center;gap:25px;cursor:pointer;font-size:13px;min-height:48px;font-weight:550}.metrics-help>summary::-webkit-details-marker{display:none}.metrics-help-hint{font-size:11px;color:var(--muted);font-weight:400;margin-left:auto}.metrics-help-toggle{font-size:23px;font-weight:400;transition:transform .2s}.metrics-help[open] .metrics-help-toggle{transform:rotate(45deg)}.metrics-help .metrics-guide{margin-top:16px}.metrics-help .outcome-note{margin-bottom:10px}
@media(max-width:1000px){.sales-layout{gap:32px;grid-template-columns:1.2fr 1fr}.sales-copy h2{font-size:39px}.sales-lead{font-size:18px}.sales-intro{font-size:14px}.sales-benefits h3{font-size:14px}.sales-benefits p{font-size:13px}.sales-example{padding:25px 22px 20px}.sales-example>h3{font-size:26px}.sample-request{padding:20px 17px}.request-title{font-size:22px}.sample-request dl>div{grid-template-columns:1fr 1.5fr;gap:12px}.sales-action{align-items:flex-start}.sales-action h3{font-size:18px}.sales-action .button{font-size:11px;gap:20px;padding-inline:19px}}
@media(max-width:720px){.sales-layout{grid-template-columns:1fr;gap:30px}.sales-copy h2{font-size:clamp(31px,5.2vw,39px)}.sales-lead{font-size:18px}.sales-intro{font-size:15px;margin-bottom:24px}.sales-benefits{gap:20px}.sales-benefits h3{font-size:15px}.sales-benefits p{font-size:14px}.sales-example{max-width:500px;width:100%;padding:27px 25px 21px}.sales-example>h3{font-size:29px}.sample-request{padding:23px}.request-title{font-size:24px}.sample-request dl>div{grid-template-columns:1fr 1.6fr}.sample-request dt{font-size:11px}.sample-request dd{font-size:13px}.request-summary p{font-size:13px}.sales-action{display:block;padding-block:25px;margin-top:29px}.sales-action h3{font-size:19px;max-width:340px}.sales-action p{font-size:13px}.sales-action .button{margin-top:19px;font-size:11px;gap:16px;max-width:100%;padding-inline:20px}.metrics-help>summary{font-size:12px;gap:12px;position:relative;padding-right:28px;display:block;padding-block:10px}.metrics-help-hint{display:block;font-size:10px;margin:5px 0 0}.metrics-help-toggle{position:absolute;right:2px;top:8px}.metrics-help .guide-heading h3{font-size:24px}}
@media(max-width:360px){.sales-copy h2{font-size:30px}.sales-example{padding:23px 18px 20px}.sales-example>h3{font-size:26px}.sample-request{padding:20px 16px}.request-title{font-size:22px}.request-top{font-size:9px}.sample-request dt{font-size:10px}.sample-request dd{font-size:12px}.sales-action .button{font-size:10px;padding-inline:17px;gap:11px}}
@media(prefers-reduced-motion:reduce){.metrics-help-toggle{transition:none}}

/* Interview cases are editorial content, independent of the synced catalog. */
.hero-catalog-link{display:block;width:fit-content;margin-top:16px;font-size:12px;text-decoration:underline;text-underline-offset:4px}
.interview-cases{padding-block:76px 0}.interview-heading{display:flex;justify-content:space-between;align-items:flex-end;gap:40px}.interview-heading h2{margin:21px 0 0;font-size:clamp(35px,3.5vw,51px);line-height:1.15;letter-spacing:-.055em}.interview-heading>p{font-size:14px;line-height:1.8;color:var(--muted);margin:0 0 3px}
.case-jump-nav{display:flex;flex-wrap:wrap;gap:10px;padding-block:30px 43px}.case-jump-nav a{display:inline-flex;align-items:center;gap:13px;border:1px solid var(--line);border-radius:40px;padding:10px 17px;font-size:12px;min-height:44px;transition:background .2s}.case-jump-nav a:hover{background:var(--lavender)}.case-jump-nav a>span{font-size:10px;color:var(--muted)}
.deep-case{padding-block:42px 52px;border-top:1px solid var(--line);scroll-margin-top:16px}.deep-case-heading{display:grid;grid-template-columns:1.5fr 1fr;align-items:center;gap:65px;margin-bottom:32px}.deep-case-meta{display:flex;flex-wrap:wrap;gap:8px 20px;font-size:10px;color:var(--muted);line-height:1.7}.deep-case-meta>span:first-child{color:var(--ink);font-weight:650;letter-spacing:.07em}.deep-case-heading h3{font-size:clamp(27px,2.8vw,39px);line-height:1.2;font-weight:450;letter-spacing:-.045em;margin:18px 0 15px}.deep-case-heading>div>p{font-size:14px;line-height:1.8;color:var(--muted);max-width:570px;margin:0}
.deep-case-metric{border-left:1px solid var(--line);padding:13px 0 13px 35px;min-width:0}.deep-case-metric>strong{display:block;font-size:clamp(42px,4.4vw,65px);font-weight:420;line-height:1.1;letter-spacing:-.065em;white-space:nowrap}.deep-case-metric>strong>span{font-size:.55em;letter-spacing:-.04em}.deep-case-heading .deep-case-metric>p{font-size:13px;line-height:1.6;color:var(--ink);margin:12px 0 8px}.deep-case-metric>small{display:block;font-size:10px;line-height:1.7;color:var(--muted);max-width:270px}
.deep-case-body{display:grid;grid-template-columns:1fr 1.1fr;align-items:start;gap:54px}.deep-case-visual{position:relative;display:flex;flex-direction:column;aspect-ratio:16/11;overflow:hidden;min-width:0;margin:0;padding:27px 30px 23px;border-radius:16px;background:var(--lavender);color:var(--ink)}.case-cover-top{display:flex;justify-content:space-between;align-items:center;font-size:9px;letter-spacing:.1em;line-height:1}.case-cover-top>span:last-child{font-size:25px;letter-spacing:0}.case-cover-name{font-size:clamp(33px,4.2vw,62px);line-height:1.1;letter-spacing:-.055em;margin:auto 0;font-weight:480;padding-block:30px}.case-cover-name>span{display:block;font-size:15px;line-height:1.6;letter-spacing:-.015em;font-weight:400;margin-top:20px}.deep-case-visual figcaption{border-top:1px solid currentColor;padding-top:12px;font-size:9px;line-height:1.7;opacity:.7}.case-cover-artans{background:var(--ink);color:var(--lavender)}.case-cover-dolgozhitel{background:#E8E1ED}.case-cover-dolgozhitel .case-cover-name{font-size:clamp(31px,3.5vw,52px)}.case-cover-citrus{background:var(--citron)}.case-cover-viki{background:#CBBDDC}.deep-case-visual.has-screenshot{display:block;padding:0;aspect-ratio:auto;background:#E8E1ED}.deep-case-image-link{display:block;line-height:0}.deep-case-image-link:focus-visible{outline-offset:-4px}.deep-case-screenshot{display:block;width:100%;height:auto;object-fit:contain;object-position:top}.deep-case-visual.has-screenshot figcaption{position:static;display:flex;align-items:center;justify-content:space-between;flex-wrap:wrap;gap:0 14px;background:var(--bg);color:var(--muted);padding:4px 14px;border:0;opacity:1}.deep-case-image-open{display:inline-flex;align-items:center;gap:5px;min-height:44px;font-size:10px;text-decoration:underline;text-underline-offset:3px;color:var(--ink)}.deep-case-image-open:focus-visible{outline-offset:2px}
.deep-case-copy{min-width:0}.deep-case-copy section+section{margin-top:21px}.deep-case-copy h4{font-size:12px;font-weight:700;line-height:1.5;margin:0 0 7px}.deep-case-copy p{font-size:14px;line-height:1.85;color:var(--muted);margin:0}.deep-case-method{margin-top:24px;border-block:1px solid var(--line);padding-block:4px}.deep-case-method summary{display:flex;justify-content:space-between;align-items:center;gap:20px;list-style:none;cursor:pointer;min-height:44px;font-size:11px;font-weight:600}.deep-case-method summary::-webkit-details-marker{display:none}.deep-case-method summary>span{font-size:23px;font-weight:400;line-height:1}.deep-case-method[open] summary>span{transform:rotate(45deg)}.deep-case-method p{font-size:12px;line-height:1.8;padding:4px 0 15px}.deep-case-source{display:flex;justify-content:space-between;align-items:flex-start;flex-wrap:wrap;gap:9px 20px;margin-top:15px;font-size:10px;line-height:1.8;color:var(--muted)}.deep-case-source a{text-decoration:underline;text-underline-offset:3px;color:var(--ink)}
.interview-context{display:grid;grid-template-columns:auto 1fr auto;align-items:start;gap:25px;border-top:1px solid var(--line);padding:30px 0 42px}.interview-context>span{font-size:29px;line-height:1}.interview-context p{font-size:12px;color:var(--muted);line-height:1.85;max-width:700px;margin:0}.interview-context a{font-size:12px;font-weight:600;white-space:nowrap;padding-top:2px;text-decoration:underline;text-underline-offset:4px}
@media(max-width:1100px){.deep-case-heading{gap:35px;grid-template-columns:1.4fr 1fr}.deep-case-body{gap:32px}.deep-case-metric{padding-left:25px}.deep-case-visual{padding:23px}.case-cover-name{font-size:45px}.case-cover-dolgozhitel .case-cover-name{font-size:35px}.case-cover-name>span{font-size:14px}.deep-case-heading h3{font-size:31px}.deep-case-metric>strong{font-size:50px}.interview-context{gap:20px;grid-template-columns:auto 1fr}.interview-context a{grid-column:2}}
@media(max-width:720px){.interview-cases{padding-top:48px}.interview-heading{display:block}.interview-heading h2{font-size:35px}.interview-heading>p{font-size:13px;margin:18px 0 0}.interview-heading>p br{display:none}.case-jump-nav{gap:8px;padding-block:23px 30px}.case-jump-nav a{padding:9px 13px;gap:9px;font-size:11px}.deep-case{padding-block:30px 38px;scroll-margin-top:16px}.deep-case-heading{grid-template-columns:1fr;gap:22px;margin-bottom:25px}.deep-case-meta{font-size:9px;gap:5px 16px}.deep-case-heading h3{font-size:30px;margin:15px 0 14px}.deep-case-heading h3 br{display:none}.deep-case-heading>div>p{font-size:14px}.deep-case-metric{padding:18px 20px;border:0;background:#39254107;border-radius:12px}.deep-case-metric>strong{font-size:49px}.deep-case-heading .deep-case-metric>p{margin-top:8px;font-size:12px}.deep-case-metric>small{font-size:10px;max-width:none}.deep-case-body{grid-template-columns:1fr;gap:26px}.deep-case-visual{aspect-ratio:16/10;padding:23px 25px 20px}.case-cover-name{font-size:48px;padding-block:23px}.case-cover-dolgozhitel .case-cover-name{font-size:39px}.case-cover-name>span{font-size:14px;margin-top:15px}.deep-case-copy h4{font-size:12px}.deep-case-copy p{font-size:14px}.deep-case-method p{font-size:12px}.deep-case-source{font-size:10px}.interview-context{gap:13px;padding-block:25px 15px}.interview-context p{font-size:12px}.interview-context>span{font-size:25px}.hero-catalog-link{font-size:11px}}
@media(max-width:360px){.interview-heading h2{font-size:31px}.deep-case-heading h3{font-size:27px}.deep-case-metric>strong{font-size:44px}.deep-case-visual{padding:20px}.case-cover-name{font-size:39px}.case-cover-dolgozhitel .case-cover-name{font-size:32px}.case-cover-name>span{font-size:12px}.deep-case-visual figcaption{font-size:8px}.case-jump-nav a{font-size:10px;padding-inline:11px}}
@media(prefers-reduced-motion:reduce){.case-jump-nav a{transition:none}}

/* A compact catalogue entry point and a separate home for the detailed stories. */
.catalog-hero .stories-hero{min-height:570px;padding-block:48px}.catalog-hero h1{font-size:clamp(44px,4.8vw,74px)}.catalog-hero .hero-visual{height:435px}.catalog-hero .pixel-ribbon{height:430px;top:-30px}.catalog-hero .index-total strong{font-size:clamp(66px,7vw,100px)}
.case-stories-teaser{padding-block:45px 44px;border-bottom:1px solid var(--line);scroll-margin-top:20px}.teaser-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:30px;margin-bottom:24px}.teaser-heading h2{font-size:clamp(27px,2.8vw,39px);margin:13px 0 10px}.teaser-heading p{font-size:13px;line-height:1.7;color:var(--muted);margin:0}.teaser-all-link{display:inline-flex;align-items:center;gap:20px;font-size:12px;font-weight:600;min-height:44px;white-space:nowrap;text-decoration:underline;text-underline-offset:4px}.teaser-all-link>span{font-size:19px;font-weight:400}.case-teaser-grid{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:17px}.case-teaser-card{min-width:0;border:1px solid var(--line);border-radius:12px;overflow:hidden;background:#FBF9F6;transition:border-color .2s,background .2s}.case-teaser-card:hover{border-color:#39254170;background:#EFE8F5}.case-teaser-image{display:block;aspect-ratio:16/9;overflow:hidden;background:#E8E1ED;border-bottom:1px solid var(--line)}.case-teaser-image img{display:block;width:100%;height:100%;object-fit:contain}.case-teaser-citrus{display:flex;align-items:center;justify-content:space-between;gap:10px;background:var(--citron);padding:16px;font-size:clamp(17px,1.65vw,24px);font-weight:500;letter-spacing:-.055em}.case-teaser-citrus>span:last-child{font-size:26px;font-weight:400}.case-teaser-text{display:block;padding:13px 14px 14px}.case-teaser-name{display:flex;justify-content:space-between;align-items:center;gap:8px;font-size:13px;font-weight:600;line-height:1.5;letter-spacing:-.025em}.case-teaser-name>span{font-size:17px;font-weight:400}.case-teaser-topic{display:block;font-size:10px;line-height:1.65;color:var(--muted);margin-top:5px;max-width:170px}
.case-studies-hero{background:var(--lavender);overflow:hidden;padding-block:26px 56px}.case-breadcrumb{display:flex;align-items:center;flex-wrap:wrap;gap:12px;font-size:11px;color:#67536F;margin-bottom:36px;min-height:24px}.case-breadcrumb a{display:inline-flex;align-items:center;min-height:44px;text-decoration:underline;text-underline-offset:4px}.case-breadcrumb>span:last-child{color:var(--ink)}.case-studies-intro{display:grid;grid-template-columns:1.15fr 1fr;align-items:center;gap:65px}.case-studies-intro>div{min-width:0}.case-studies-intro h1{font-size:clamp(43px,4.4vw,68px);margin:22px 0 25px}.case-studies-intro .hero-lead{font-size:15px;max-width:500px;margin-bottom:24px}.case-hero-preview{margin:0;min-width:0;border:1px solid #39254130;border-radius:14px;overflow:hidden;background:var(--bg);box-shadow:0 14px 40px #3925410c}.case-hero-preview>a{display:block;line-height:0}.case-hero-preview>a:focus-visible{outline-offset:-4px}.case-hero-preview img{display:block;width:100%;height:auto}.case-hero-preview figcaption{display:flex;align-items:center;flex-wrap:wrap;gap:9px;font-size:11px;line-height:1.65;padding:16px 19px}.case-hero-preview .status-dot{flex-shrink:0}.case-hero-preview figcaption>span:last-child{display:block;width:100%;padding-left:15px;color:var(--muted);font-size:10px}.case-studies-page .interview-cases{padding-top:54px}
@media(max-width:1100px){.catalog-hero .stories-hero{min-height:525px;gap:40px}.catalog-hero .hero-visual{height:400px}.catalog-hero .pixel-ribbon{height:390px}.case-teaser-grid{gap:12px}.case-teaser-text{padding:11px}.case-teaser-name{font-size:12px}.case-teaser-topic{font-size:9px}.case-teaser-citrus{padding:12px;font-size:18px}.case-studies-intro{gap:35px;grid-template-columns:1.1fr 1fr}.case-studies-intro h1{font-size:clamp(43px,4.6vw,57px)}.case-studies-intro .hero-lead{font-size:14px}.case-breadcrumb{margin-bottom:25px}}
@media(max-width:800px){.catalog-hero .stories-hero{min-height:500px;gap:30px}.catalog-hero .hero-visual{height:370px}.catalog-hero .index-total{gap:15px}.catalog-hero .index-total strong{font-size:65px}.case-stories-teaser{padding-block:33px}.teaser-heading{gap:20px;margin-bottom:20px}.teaser-heading p{font-size:12px}.teaser-all-link{font-size:11px;gap:12px}.case-teaser-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}.case-teaser-topic{font-size:10px}.case-teaser-citrus{font-size:23px}.case-studies-intro{grid-template-columns:1fr;gap:30px}.case-studies-intro h1{font-size:clamp(45px,6.6vw,61px)}.case-studies-intro .hero-lead{font-size:16px;max-width:530px}.case-hero-preview{width:min(100%,590px)}.case-hero-preview figcaption{padding-block:13px}.case-hero-preview figcaption>span:last-child{width:auto;margin-left:auto;padding-left:10px}.case-studies-hero{padding-bottom:40px}}
@media(max-width:620px){.catalog-hero .stories-hero{min-height:0;padding-block:35px 28px}.catalog-hero h1{font-size:clamp(38px,10.3vw,60px)}.catalog-hero .hero-visual{height:auto;margin-top:26px;padding-top:0}.catalog-hero .pixel-ribbon{display:none}.catalog-hero .hero-index{padding:17px 20px 15px}.catalog-hero .index-total{gap:24px;padding-bottom:13px}.catalog-hero .index-total strong{font-size:60px}.catalog-hero .index-total>span{font-size:11px}.catalog-hero .index-bottom{margin-top:12px;font-size:8px}.catalog-hero .hero-button{font-size:11px;gap:19px;max-width:100%;padding-inline:18px}.teaser-heading{display:block}.teaser-heading h2{font-size:29px;margin-top:13px}.teaser-heading p{font-size:12px;max-width:280px}.teaser-all-link{margin-top:8px;font-size:12px}.case-teaser-grid{grid-template-columns:1fr;gap:10px}.case-teaser-card{display:grid;grid-template-columns:112px minmax(0,1fr);align-items:stretch;border-radius:9px}.case-teaser-image{height:100%;min-height:77px;aspect-ratio:auto;display:flex;align-items:center;border-bottom:0;border-right:1px solid var(--line)}.case-teaser-image img{height:auto;object-fit:contain}.case-teaser-citrus{font-size:19px;padding:13px 10px;gap:6px;line-height:1.15}.case-teaser-citrus>span:last-child{font-size:21px}.case-teaser-text{padding:11px 14px}.case-teaser-name{font-size:13px}.case-teaser-topic{font-size:10px;margin-top:3px;max-width:230px}.case-stories-teaser{padding-block:30px 32px}.case-studies-hero{padding-block:14px 31px}.case-breadcrumb{font-size:10px;gap:9px;margin-bottom:18px}.case-studies-intro{gap:26px}.case-studies-intro .eyebrow{font-size:8px;letter-spacing:.1em}.case-studies-intro h1{font-size:clamp(37px,10vw,58px);margin:20px 0 23px}.case-studies-intro .hero-lead{font-size:15px;line-height:1.75;margin-bottom:22px}.case-hero-preview{border-radius:10px}.case-hero-preview figcaption{font-size:10px;padding:12px 14px;gap:8px}.case-hero-preview figcaption>span:last-child{display:block;width:100%;padding-left:14px;margin-left:0;font-size:9px}.case-studies-page .interview-cases{padding-top:36px}}
@media(max-width:360px){.case-teaser-card{grid-template-columns:94px minmax(0,1fr)}.case-teaser-text{padding-inline:11px}.case-teaser-citrus{font-size:17px}.case-studies-intro h1{font-size:35px}.case-studies-intro .hero-button{font-size:11px;gap:22px}.teaser-heading h2{font-size:27px}}
@media(prefers-reduced-motion:reduce){.case-teaser-card{transition:none}}
